ABOUT

GET REAL GIRL ACTION FIGURES

Four multi-ethnic Get Real Girls, that play different sports, and have their own passports and their own travel adventures. They have realistic proportions, authentic sports clothes and gear, and are fully-articulated, so the girls can stand on their own two feet. Get Real Girl action figures are 21st century role models for today’s girls.

DARE TO MAKE A DIFFERENCE. DARE TO DIFFERENTIATE. DARE TO BE GREAT.

BRAND

Get Real Girl is authentic, genuine, and aspirational. Our belief is the girls are adventurous at heart and can be inspired to play and to succeed.

Get Real Girl will include a range of engaging content including blogs, games, passports, and horoscopes.

Times have changed, but today’s dolls are stuck in the past. Parents want the positive, strong role models that their daughters need. Finally, there’s a genuine doll for today’s girl.

TEAM

The Get Real Girl team are parents with toy and e-commerce experience, committed to achieving healthy lifestyles and better outcomes for girls around the world. Founder Michael Cookson is a former CEO of Wham-O, co-founder and chairman of Wild Planet Toys, and co-founder and CEO of Aviva Sports. Partner Shona Gupta brings to Get Real Girl a background in consumer products and e-Commerce (Mattel), and deep experience in brand development and digital marketing (Hearst Media).